Best Time to Post on Tiktok- Get More Views and Followers

TikTok’s rise to the top of the social media world has turned timing into an essential strategy for creators, influencers, and brands.
TikTok has around 2 billion monthly active users worldwide. So, how can you reach your target audience and increase engagement on your videos? Perfect timing is the key!
Whether you’re a creator, using TikTok for your brand, or just trying to go viral for fun to make money on TikTok, posting at the right time can dramatically boost your visibility and engagement.
In this blog post, I will share the best time to post on TikTok for better engagement and growth.
Let’s start!
Why the Best Time to Post on TikTok is Important?
TikTok uses an algorithm to decide which videos should appear on the “For You” page based on engagement and repeat views. When people aren’t commenting on or engaging with your videos, your videos won’t be shared as widely.
When you post your videos, timing matters a lot. When you post a video at the right time, it is more likely to reach the people who might be interested in. Posting during peak hours increases the chance your video gets picked up early, which can turn into viral success.

TikTok Oversharing: Is it Harmful?
Excess of anything is bad, including good things. Everything on TikTok is yours. Too many posts within a short period, such as an hour or a day, may discourage viewers from engaging with different videos posted on your profile.
The number of videos you post can be better if you post fewer videos throughout the day with greater consistency. Experts recommend publishing 1–3 high-quality videos per day for steady growth and engagement.
When is the Best Time to Post on TikTok?
Unlike Facebook and Instagram, TikTok is not associated with either of these social media platforms. As a result, full attention is necessary whenever you are using this app. Using TikTok effectively means paying attention and listening closely. Because of that, it has an air of intimacy about it.
Everybody’s schedule is different, so the ideal days of the week to post on TikTok are also unique. This is where sticking to the best and the right time to post on TikTok can incredibly increase your followers, video views, and likes along with getting more coins.
Remember!
Trends change so rapidly that it’s impossible to keep up with all the information and ideas. It doesn’t necessarily mean that your next post will be a hit if your previous post gets a lot of attention during a particular hour.
Best Time to Post on Tiktok 2025
When your target audience is awake and free to watch your videos is one of the most important things to consider when it comes to publishing videos on TikTok and increasing visibility. A considerable part of the TikTok audience is young people between the ages of 18 to 34. This age group usually spends their time at work throughout the day and at home using their mobile devices at night.
It shows that the best time to post on TikTok is during lunchtime, at night, and on weekends. This means Saturday (evening) and Sunday are the best days of the week to publish TikTok videos and get more eyeballs on them. However, you should consider free hours (lunch hours, & night) to post on TikTok during other days of the week.
Here is a quick look at when people post on TikTok the most:
NOTE: All the given times are in Eastern Daylight Time (EDT).
Days | Time | Time | Time |
---|---|---|---|
Monday | 06:00 AM | 10:00 AM | 10:00 PM |
Tuesday | 02:00 AM | 04:00 AM | 09:00 PM |
Wednesday | 07:00 AM | 08:00 AM | 06:00 PM |
Thursday | 09:00 AM | 12:00 PM | 09:00 PM |
Friday | 05:00 AM | 01:00 PM | 03:00 PM |
Saturday | 09:30 AM | 07:00 PM | 08:00 PM |
Sunday | 07:00 AM | 08:00 AM | 04:00 PM |
💡Pro Tip: These times are universally applicable; no need to convert time zones. Just post according to your local time.
Is Saturday a bad day to make a TikTok video?
If you post on Saturday, you may see a lower level of engagement or performance. It makes sense that this is why the majority of people are off work or school on Saturdays.
On a rainy day, most prefer to do something else rather than slouch on the couch and watch TikTok videos. If you’re using TikTok for business, you should avoid publishing on Saturdays.
Summing Up
Success on TikTok depends on a variety of factors. For instance, you must identify where you want to reach your audience. In light of the many time zones used by you and them (yours and theirs), you’ll have to determine the best time to post on TikTok. This information lets you know when your audience will likely be online and interested in your content.
This will help you publish TikTok videos when TikTok users want to watch exciting stuff like yours. Hence, you should also be consistent in publishing videos to keep existing followers engaged and drive more new followers even without running TikTok Ads.
FAQs
What is the best time to post on TikTok Monday?
- 10 AM – A strong start for morning engagement.
- 4 PM – Catch users on a mid-afternoon scroll.
- 10 PM – Great for night owls and post-dinner downtime.
What is the best time to post on TikTok Tuesday?
- 4 AM – Believe it or not, early risers and overseas viewers show up here.
- 9 AM – Ideal for morning routines and commuter scrolling.
- 4–6 PM – Prime time before people wind down for the evening.
What is the best time to post on TikTok Wednesday?
- 7–9 AM – Morning bursts work well midweek.
- 2–5 PM – Solid afternoon window with steady engagement.
- 11 PM – Late-night TikTok binge hour.
What is the best time to post on TikTok Thursday?
- 9 AM – Consistent engagement for early content.
- 1–5 PM – Peak posting window throughout the afternoon.
- 7 PM – Catch people during dinner scroll time.
What is the best time to post on TikTok Friday?
- 5 AM – Great if you target international or early birds.
- 3–6 PM – End-of-week traffic boost.
- 8 PM – Evening is key, especially for fun or weekend-themed posts.
What is the best time to post on TikTok Saturday?
- 11 AM – Weekend wake-up scroll.
- 3–5 PM – Perfect for entertainment and leisure content.
- 7–8 PM – Prime time for cozy, evening content.
What is the best time to post on TikTok Sunday?
- 8 AM – Easygoing morning vibes.
- 2 PM – Midday pick-me-up scroll.
- 4–5 PM – Steady engagement as the weekend wraps up.
- 8 PM – Pre-Monday audience winding down.