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Video marketing

How Creators Are Scaling Multilingual Video Content Using AI Tools?

Before anything, first let me know if you create a video just to get flopped in the international market due to language barriers. If this has happened, you don’t have to worry; you just have to get advanced by using advanced tools of the modern market. I have personally experienced that creators create killer videos, but they just disappear in the market. It became frustrating, but in 2025, AI tools are flipping the script.

You can use AI tools to dub, subtitle, and localize videos in 20+ languages with just a single click. And the amazing part is that you don’t need a high-cost subscription for that; there are plenty of free tools you can use with free credits.  If you are unaware of all these, then you are at the right spot.

In this blog post, I will discuss how creators are scaling multilingual video content using AI tools. And this will also include some of the top tools that you can use without any special technical knowledge.

Why Multilingual Video Content Matters for Creators?

Multilingual video content is something of a game-changer for creators. It gives you a real edge in a market where it’s getting increasingly hard to stand out. Translating your videos allows you to reach maximum internet users who don’t speak English as their first language. It is a pretty massive bonus because it basically opens the doors to a whole new audience for you. 

And when you communicate with people in their own language, it personalizes the content for them, which makes it more attractive. And that in turn builds real trust and gets people more deeply invested in what you’re saying. 

On top of that, multilingual content gets you higher up the search results on platforms such as YouTube and Google. This helps in making it easier for people to find you when they’re searching in their own language. 

Top AI Tools for Scaling Your Videos

AI has made dubbing and subtitling effortless. I have tested several, and here’s my roundup of the top AI for creators:

SmartCat: Best for AI Video Translation

SmartCat is an AI video translation software designed to help businesses, content creators, and global teams seamlessly translate and localize video content. It features automatic transcription, natural-sounding AI dubbing, and precise subtitle generation, all powered by its Media Translation Agent.

Whether you’re creating video marketing campaigns, training modules, explainer videos, or educational content, SmartCat ensures your message resonates across cultures and languages with speed and precision.

Homepage of the SmartCat: Best for AI Video Translation
Homepage of the SmartCat: Best for AI Video Translation

Synthesia: Top for Corporate and Training Videos

Synthesia is the number one choice for corporate and training videos. It makes enterprise-grade video creation ridiculously fast, scalable, and secure, and also saves you a small fortune on expensive studios, fancy cameras, and hiring actors. 

It does this by using realistic AI avatars and text-to-video tech that can give you a result of a professional video in under 10 minutes. Its key features for businesses include seamless LMS integration, robust brand control with custom template options, and all the security for your enterprise-level video needs.

Synthesia: Top for Corporate and Training Videos
Homepage of the Synthesia: Top for Corporate and Training Videos

Descript: Ideal for Voice Cloning and Editing

Descript is a tool that helps give creators top-notch audio quality and editing efficiency. Whether you’re putting together podcasts or tackling video editing projects, Descript has a wide range of features. One of its coolest features is that it can transcribe audio and video into text, letting you edit your media in a really intuitive way.

Even if you want to cut out a word or two? Just copy and paste them into the timeline, and the remaining will be done automatically. It also has an “Overdub” feature that lets you generate new speech from a clone of the original voice.

Descript: Ideal for Voice Cloning and Editing
Homepage of the Descript: Ideal for Voice Cloning and Editing

ElevenLabs: Voice-First Dubbing Powerhouse

ElevenLabs is really standing out as a “voice-first” powerhouse. It is leading the way with its highly realistic-sounding, emotionally resonant AI speech and its seamless multilingual dubbing capabilities. Unlike some of the other platforms out there, ElevenLabs is 100% focused on making the audio as good as it can be.

It uses advanced deep learning tech to produce voices that are almost indistinguishable from the real voices. The audio created by it always has a natural rhythm and emotional range across over 30 different languages. 

ElevenLabs: Voice-First Dubbing Powerhouse
Homepage of the ElevenLabs: Voice-First Dubbing Powerhouse

Veed.io: User-Friendly for Subtitles and Edits

VEED.io is famous for its super-simple web-based interface. It makes professional video editing and subtitling accessible to everyone, from beginners to marketing teams.

The AI auto-subtitle generator is the game-changer. It can transcribe audio in over 100 languages in minutes with high accuracy. You can customize subtitle fonts, colors, and animations to match your brand or export as SRT/VTT files for different platforms. 

Veed.io: User-Friendly for Subtitles and Edits
Homepage of the Veed.io: User-Friendly for Subtitles and Edits

Creators Are Scaling Multilingual Video Content Using AI Tools

Now I will mention how video editors and content creators are scaling multilingual video nowadays using AI tools:  

AI Tools for Multilingual Dubbing

Video is king for online stores on both global and local levels. But it becomes tricky with language barriers. I have personally seen creators struggle to translate product demos, but AI tools are changing that. 

In 2026, there are a lot of AI tools, such as Descript or ElevenLabs, that auto-dub videos in 20+ languages, syncing voiceovers with lip-sync tech. You can also opt for tools like Synthesia that help you to generate AI avatars for multilingual explainers.

While I was working on optimizing an e-commerce store, I used HeyGen to dub a store tour into Spanish. And it helped me boost international traffic. The avatar speaks naturally, so no actor is needed. Whereas Descript clones your voice, dubbing in French or German.

Integrating Videos into Email Campaigns

Klaviyo alternatives such as GetResponse integrate video emails, embedding dubbed clips for personalized sends.

For creators, it’s scaling without studios. You can clip a 5-minute unboxing, AI-translating to French in hours. For that purpose, you can opt for tools like Kapwing, which add subtitles automatically, free tier included. Tie it to your store and embed videos in product pages through Mailchimp’s media blocks.

AI reduces costs significantly for businesses, mainly because it automates most tasks. I have gone from English-only to 5 languages, opening markets like Latin America. You can get paired with AWeber’s automations for region-specific follow-ups and effortlessly sell across borders.

Let me tell you that the future is in AI, thanks to real-time translation in live streams. You can get tested prototypes with chat in English, and viewers hear Spanish. For online stores, it’s live product Q&A, no translators needed. Start with free trials; scale your reach.

Conclusion

Using AI for multilingual video content has changed the game for me, and it can for you, too. Tools like SmartCat, Synthesia, Descript, ElevenLabs, and Veed.io are making it easy to dub, subtitle, and localise videos for international audiences. 

I have observed bigger reach, more engagement, and more audience trust. By using these AI-powered solutions, you can break language barriers, go global, and grow cost-effectively. Don’t miss out – start using these AI video tools now and connect with viewers worldwide and grow your creative impact.

Toby Nwazor

Toby Nwazor is a Tech freelance writer and content strategist. He loves creating SEO content for Tech, SaaS, and Marketing brands. When he is not doing that, you will find him teaching freelancers how to turn their side hustles into profitable businesses

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