Business

7 Business Uses for Photo Canvas Prints

You may have walked into a room and seen a piece of art that’s made of a customized image printed onto canvas material. This image is then stretched over a wooden frame. What you’re seeing is a photo canvas print. In simple words, it’s a way to display your favorite photo in a way that resembles a painting. In most cases, there’s a textured, matte finish to boot.

Now, you may wonder: Can these prints ever enter the office and give the vibes you’re looking for? Yes, there are ways.

In this blog post, I have listed the 7 business use cases for custom canvas prints that can level up the look and feel of your business.

Let’s begin!

What are Photo Canvas Prints?

Photo canvas prints are a popular form of wall art where your favorite images are directly printed on canvas material.

Whether personal photos, artwork, or designs, photo canvas prints are stretched over a wooden frame. They combine the aesthetic of traditional paintings with the personalization of photography.

 Photo Canvas Prints

7 Business Uses for Photo Canvas Prints

1. Corporate Branding and Office Decor

A business without a mission, vision, and core values is a business likely destined for a slow, painful death. Once your employees understand clearly what your company is all about, as well as where it is headed, they are likely to wake up every morning with a specific mission in mind.

You can have your company logo, mission statement, or other core values printed on a custom canvas prints done in the US, or another such product, and hang it on a wall in your office. This is one way that can strengthen your brand image and create a professional environment not only towards employees but also to your visitors.

2. Retail Store Displays

One good thing about photo canvas prints is that if done well, they can be difficult to ignore. So, if you have a retail store, consider bringing in canvas photos to highlight products, promotions, or seasonal themes. This can be a splendid way to kill two birds with one stone. You get eye-catching decor that complements your merchandise.

3. Restaurant and Café Canvas Wall Art

You’re a cafĂ© well-known for its exquisite lattes and desserts. It’s not enough to be the source of great meals. You should also evoke vibes that match what you offer. In that case, going for choices like American-made canvas photo prints offered by CanvasDiscount.com can be great for you.

You could use these custom canvas prints to showcase high-quality images of menu items, local landmarks, or artistic interpretations of food and drinks. This would create a great ambiance, which would be inviting for diners.

4. Real Estate Staging

You’re a real estate agent staging two homes. One has blank walls. On the other, you use a large canvas print of a serene mountain landscape above the living room sofa, a set of smaller canvas prints featuring abstract botanical designs in the dining area, and a soft, impressionistic canvas print of a sunset in the master bedroom.

Which of the two is likely to evoke an emotional connection with potential buyers? Mostly the second home. Neutral yet stylish artwork can make the empty spaces feel more inviting and help potential buyers envision themselves living there. So, consider using canvas prints on the next home you stage for sale or rent. This vibe could go a long way.

5. Event Backdrops

Custom canvas photo prints could benefit a conference, a trade show, or a good old product launch. You could use them as bold, branded backdrops for photo ops or booth displays, helping draw attention and make your space unforgettable.

They’re also perfect for showcasing key messages, product highlights, or event themes in a professional yet creative way. Another great plus is that you can reuse and even transfer them to new locations if needed.

6. Marketing Campaigns

Canvas prints can help you maximize your marketing campaigns. For example, you’re a gym owner who wants to highlight your members’ success stories in a way that inspires others and builds credibility for your brand.

You could create a series of canvas photo prints featuring before-and-after photos of our clients alongside their testimonials. Hang them in the lobby and near the locker rooms, where they’re impossible to miss. Not only do they motivate current members, but they also show potential clients that real people are achieving real results with your fitness center.

But that’s not the only application. You can also use them to showcase advertisements, testimonials, or success stories in physical locations such as offices, stores, or event venues.

7. Custom Gifts for Clients

There’s probably that one customer you feel compelled to gift, thanks to their loyalty. Or perhaps the Employee of the Month or a business partner. The photos of company events, milestones, or collaborations, made in a canvas printing, can be a good gift. It may become an eternal memory of common achievements and important contacts. The one who accepts this gift can feel that he/she feels wanted.

What Do You Look for in Photo Canvas Prints?

You need to know exactly what you’re looking for when searching for these prints. Here’s a quick rundown:

Material Quality

Choose prints that are made with high-quality, archival-grade canvas. Cheaper materials can fade or warp over time, especially in spaces with lots of light or humidity.

Print Resolution

Ensure the printing process utilizes high-resolution technology. You don’t want pixelation or blurry details ruining the impact of your image.

Vibrancy of Colors

Check how true the colors look compared to your original photo. High-quality canvas prints should have rich, accurate colors that steer clear of the oversaturated look.

Finishing Options

Decide which kind of finish you like: glossy, matte, or texturized. Glossy is shiny, matte is less glaring and textured has that old-time painterly look. Consider how and where you are going to hang it and what atmosphere you want.

Custom Sizes and Proportions

Choose a size that fits your space perfectly. A print too small might get lost on a big wall, while one too large could overwhelm a space.

Durability and Protection

Ask if the print has a protective coating to guard against UV rays, dust, and moisture. This is especially important for high-traffic areas or places with lots of sunlight.

Customization Flexibility

Find a provider that offers options like cropping, filters, or text overlays. Tailoring the design ensures that your print turns out exactly how you envisioned it.

At the end of the day, investing in a high-quality canvas print means you’re creating something that tells a story and lasts for years to come. Choose wisely.

Closing Thoughts

Canvas prints are versatile pieces that can serve as marketing partners and reward tools for your loyal staff and customers, among other roles.

If you think these displays can work for your business, don’t wait too long. Research the different canvas print suppliers and go for one that meets your budget and needs. This is a good way to reap the business benefits that are ripe for the picking.

Brian Wallace

Brian Wallace is the Founder and President of NowSourcing, an industry leading content marketing agency that makes the world's ideas simple, visual, and influential. Brian has been named a Google Small Business Advisor for 2016-present, joined the SXSW Advisory Board in 2019-present and became an SMB Advisor for Lexmark in 2023. He is the lead organizer for The Innovate Summit scheduled for May 2024.

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