Best Ideas for a New Business in the US in 2023

Progress in modern society is moving so fast that every day it becomes more difficult to satisfy the needs of your target audience. Therefore, to succeed in a new business, you need to be able to offer something new. Let’s see what business ideas can be used in the US in 2023.

A good business idea should be relevant and suitable for consumer adaptation. Without a doubt, 2023 will be a new page in the development of technology. Therefore, new business projects related to this industry are already being actively developed in the United States. The following areas have great potential for development:

  • Delivery of products using drones and other robotics.
  • Development and production of smart appliances for everyday life.
  • Entertainment services provided through virtual reality.

However, for those who are not ready to plunge headlong into nanotechnologies, there are other interesting areas of business that have not yet been widely developed in the US. Hence, if you want to start a new business in your city or state, you can use the following ideas.

Outdoor phone chargers

Many of us have faced the problem when we need to make an urgent call, but the battery is completely dead. So, there is a huge need for special street sockets. Hence, such a useful business idea will be a real salvation for residents and city guests.

Selling food or drinks in a traffic jam

Residents of megacities know how painful and unpleasant it is to spend whole hours without food, not moving from their place in a traffic jam on the way from work. In such situations, the seller of snacks or water will be a real lifesaver. So, there is a huge demand for such a business. Moreover, you will not need any large start-up investments.

Cooking pizza according to the client`s sketch

US citizens adore pizza. Therefore, creative entrepreneurs can refresh their businesses with a pleasant bonus for the client. The essence of this idea is cooking pizza according to the customer’s sketch. The demand for such a dish is huge because it is both the feeling of being involved in the cooking process and the opportunity to surprise guests for the client.

Mobile beauty salons

The service sector for women is always in demand. Hence, it is never too late to introduce something new. So, the business idea of providing beauty salon services on wheels is gaining popularity rapidly in the US. An ordinary van can accommodate all the accessories needed for a hairdresser, makeup artist, or manicurist. All you need to do is drive throughout the city, attract new customers, and satisfy their needs in any part of the city. One of the greatest advantages of such a business is that there are no costs for renting an office.

Consequently, new business ideas in the US appear daily. All of them are aimed at the maximum simplification of life for the target audience. 

Opening a themed cafe

It is an ideal option for a family business. This institution is decorated in a specific style: photos, drawings, and records of an idol are placed on the walls. It is possible to create a condition: when you hear your favorite artist’s song, you zero out the first customer’s account. Americans are fans of their idols; the business can bring good profits.      

Mobile store

Opening a self-service outlet in a public place (entryway in the house, development center, fitness club, and others) will appeal to customers who prefer the growth of technological progress. The service is based on the principle of a vending machine.

Businesses related to pets

It is proposed to provide assistance to owners of pets:

  • a hotel for pets during the temporary absence of their owners;
  • haircuts, grooming procedures for four-legged loved ones;
  • cab service for pets to the veterinary clinic or other destinations.

Pet service is most in demand in large cities, where residents’ incomes are higher compared to the provinces.

Special stores for the masculine population

Everyone knows how men feel about shopping. The majority of male representatives suffocate in numerous shopping mall stores, getting lost from the variety of choices.

Special stores of clothing were created just for such brutal ones. Unlike conventional stores, the goods are not placed on the shelves, but are hung according to size. It is recommended to use a mobile app to try things on, which will let you know when everything is ready, and you can go to the fitting room. According to studies, such technology increases profit several times over.

Making and selling travel kits

Residents of the United States are pretty active. They like to travel and go on excursions. Therefore, tourist kit stores are a relatively common type of business. Try selling ready-made travel kits of different equipment and price categories. It will significantly facilitate this category of people to find the necessary goods and save time.

Opening a restaurant with a calorie-counting service

The idea of opening an ordinary restaurant or cafe. The highlight is the calorie indication and the presence of proteins, fats, and carbohydrates near the dish on the menu. Today, many people in the United States pay much attention to their health. For such a target audience, going to such a place will help keep them in good shape.

Making biodegradable cups

This idea has excellent prospects for development. As we know, the world community is actively trying to solve the problems with ecology. Such products have their advantages: they contain seeds. After use, it is enough to place the cup in the ground for decomposition. Seeds will sprout from it, which will positively impact the environment.

Providing online consultations

Individual consultation services are popular among today’s consumers. Why not arrange such a service online? In light of forced isolation constraints, it is a promising solution. It will require in-depth knowledge of a particular subject (economics, law, psychology, and other areas), the availability of a device, and an Internet connection.

Delivery of goods to the airport, train station

It is an ideal option for the category of consumers who have to travel frequently on business trips. As a rule, they do not have enough free time to go shopping. By downloading the app, the customer can make purchases that he will receive thanks to the delivery service.

Business in the United States: What are the peculiarities

The subtleties of doing business in the United States come from the unique mentality and the multicultural nature of the population. How this is related:

  1. According to statistics, one in four families opens a business in the United States. This figure is relatively high. Therefore, when considering a business project, you should carefully study the services already rendered and the demand for them.
  2. It is becoming increasingly difficult to satisfy the target audience every year. The activity of entrepreneurs is aimed at the consumers’ most comfortable level of life.
  3. Monetizing your hobby. It is common in the U.S. to develop a hobby, generating income.

Fawad Malik

Fawad Malik Technology geek by heart, blogger by passion, and founder of, He regularly explores ideas and ways how advanced technology helps individuals, brands and businesses survive and thrive in this competitive landscape. He tends to share the latest tech news, trends, and updates with the community built around Nogentech.

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