We all know where Google stands with regards to guest blogging. Time and again, Google has reiterated to website owners and search engine optimizers that guest posting for illegitimate purposes of link building can be dangerous. But does this mean guest blogging is bad? Not really! It actually means that guest blogging is being done in a bad way.
Traditionally, guest blogging has always followed some kind of special formula. Let’s take a quick look into what it is and what is wrong about it.
The actual mechanics of the guest blogging technique is pretty easy to understand. Here are the steps to take.
This form of guest posting has become effective but why? People can link to their own things and once you give them a platform, they will inform their followers about you. They will keep building links for you. In short, people self-promote themselves. This can be worth the effort. One more reason is that it’s not cheating in any way.
So, we see that guest blogging should be done in such a manner that it doesn’t make Google angry as once it does, you are sure to be penalized.
Jul 21, 2017 0