Google Analytics
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What is Google Analytics 4 (GA4)? Complete Guide for Marketers
Digital marketing is evolving rapidly due to technological evolution, and so does the competition. That’s why it is necessary to…
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Benefits of Utilizing Google Analytics For Your Website
Google Analytics is a free web analytics service that provides website owners with valuable insights about their website traffic and…
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Important Web Metrics to Monitor for Your Business Website
If you are the owner of a business website, you shouldn’t forget the web metrics to monitor from Google Analytics.…
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What is Conquesting for Google Ads?
Conquesting is a term used in the advertising industry to describe the placement of an advertisement for one’s products or…
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Free Tools for Monitoring Website Traffic
Since a responsive website is the best way to make your business available and accessible online, your website’s statistics provide…
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Google Data studio – What is it and how you can use it
Google Analytics has throughout been a challenge for majority of the online marketers. It can be overwhelming, confusing and difficult…
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Netflix and what it can teach us about long tail keyword research
Anyone who has ever used Netflix knows about their weird categories. There are definitely certain categories which seem outrageous on…
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How can you make the best use of Google Analytics audience in your search campaigns?
The Remarketing Lists for Search Ads (RLSA) has become an integral tool for all the search engine marketers and now…
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